03 · Operating business
Epic Mountain
Epic Mountain had no financial infrastructure that let anyone see what was actually happening in the business. Nothing connected what was being sold, and to whom, to the financial results that got published, or to where the next dollar of investment should go. I built that connection: revenue by segment and channel, tied to margin, inventory, memberships and labor, on a cadence the owners can act on.
The monthly review runs off that record. Every claim is typed, sourced and dated, with a prediction written down before the actuals get pulled. Nothing is deleted, only re-statused, so a claim that turned out wrong stays visible with the correction attached.
5 revenue segments · 3 claims caught, corrected or withdrawn on the record · running
Read the case study →Knowledge ledger
Needs one capture from the Notion ledger: a claim logged, tested, and marked withdrawn with the reason attached. Figures redacted.
The shape of the catch is the point, not the number.